Kate Moss is a Dior Addict

Posted by Jo Roberts on March 21, 2011

She has hit the headlines for the wrong reasons in the past, but now Kate Moss is an addict of a different kind – as testified by a new promotional video for Dior’s new Addict lipstick.

The raunchy film is directed by Jonas Ackerlund - the man behind Lady Gaga and Beyoncé's ‘Telephone’ video – and the iconic eighties group Duran Duran provide the soundtrack.  Kate is seen dancing around a Paris apartment, in her underwear, blonde hair extensions flowing, as she gets ready to go out for the evening.  She is then seen jumping into a vintage car, as she saucily pulls on her stockings, before taking a seat on the front row of a Dior fashion show.

Kate's role as the face of Dior's lipstick is a switch from her 9-year-long position as ambassador for Rimmel make-up, where she famously urged women to 'get the London look.'  It seems Ms Moss is going up in the world…

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